As part of its ‘Sportwagenschmiede ’35’ strategic realignment, Porsche is presenting a forward-looking vision model as a first glimpse of the brand's evolved design identity.
The relocated 5,000-square-foot facility offers an enhanced customer experience and hosts the regional debut of the Cayenne Electric following its national launch.
South Africa | A select group of South African motoring journalists recently experienced the extraordinary performance, everyday usability and engineering excellence of the new Porsche 911 Turbo S Coupe, during an exclusive media drive through some of the Western Cape's most iconic driving roads.
Dr. Ing. h.c. F. Porsche AG has increased its stake in Manthey Racing GmbH to 67 per cent. As part of its strategy ‘Sportwagenschmiede '35’ and its newly created “Home of Sports Cars”, the company intends to strengthen its business with high-performance vehicles.
New sports cars, greater exclusivity, stronger profitability: At its Capital Markets Day, Porsche AG presents its strategy ‘Sportwagenschmiede '35’, which focuses on its medium-term ambitions.
India | The new Cayenne Electric arrives in India in two model variants, combining everyday usability with the performance and character expected of a Porsche.
For years, the Porsche Classic Communication Management Plus (PCCM Plus) has been one of the most popular Porsche retrofit options. Now, Porsche is once again expanding its offering.
Bahrain | Porsche Centre Bahrain hosted Time in Motion on 26 September, bringing clients together for an experience of watchmaking and driving in partnership with French-Bahraini brand Qannati and Conrad Bahrain Financial Harbour.
With up to 1,156 PS, up to 1,500 Nm of torque and acceleration from 0–100 km/h in just 2.5 seconds, it combines super sports car performance with the luxury and versatility of a Cayenne.
Porsche Centre Kuwait – Behbehani Motors Company, the official and exclusive dealer of Porsche in Kuwait – participated in Auto World Show 2026, presenting a curated selection of the brand’s iconic sports cars and versatile SUVs, alongside exclusive offers available throughout the event.
Due to current circumstances and the resulting uncertainty, Porsche Carrera Cup Middle East confirms that it will suspend its activities for the 2026 season.
Dr. Ing. h.c. F. Porsche AG is opening up a new approach to customer motorsport: The 911 Challenge combines the DNA of the current 911 GT3 with that of a racing car.
Mauritian/German racer Pascal Wehrlein claimed his second ABB FIA Formula E Drivers’ World Championship in Sunday’s London E-Prix despite missing out on the points. The Porsche factory driver finished P14, with teammate Nico Müller in P12.
Suadi Arabia | Porsche Saudi Arabia hosted a wellness event at its Porsche NOW Pop-Up Store in Riyadh as part of a series combining active living, lifestyle and driving experiences.
Egypt | Two Porsche NOW popups and a dedicated Service Popup brought together automotive experiences, lifestyle activations and customer care across some of Egypt’s most popular summer destinations.
Lebanon | The new Cayenne Electric made its debut in Lebanon at Porsche Studio Beirut, giving customers and the Porsche community the opportunity to discover and test drive the latest addition to the brand’s electric portfolio.
As part of its ‘Sportwagenschmiede '35' strategic realignment, Porsche is presenting a forward-looking vision model as a first glimpse of the brand's evolved design identity.
The Porsche Mission S celebrated its world premiere at a location of historical significance to the company: a pier in Queens, New York, with a view of the Manhattan skyline beyond.
It’s long been said that beautiful cars are an art form. Artists from across the UAE and around the world have embraced Icons of Porsche as the perfect venue to create, display and sell their Porsche-inspired art to like-minded visitors.
The Icons of Porsche festival has staged its fifth edition and best event yet over the weekend in the Dubai Design District. The gathering that celebrates classic cars, art and culture, was quite simply, cooler than ever.
Extreme swimmer and world-record holder Andy Donaldson has conquered just about every challenge the open ocean can offer. Now he’s spending nine days behind the wheel of a fully electric Macan 4S, crossing Australia’s vast outback before taking on his next feat: swimming a crocodile-infested river.
Driving the entire Pan-American Highway – in just 100 days. That was the dream of Rainer Behrendt and Jan Bongers. In the spring of 2026, they set out on the journey of a lifetime in a Cayenne, covering more than 40,000 kilometers through 15 countries.
Porsche is unveiling a 911 GT3 with a fully automatic convertible top for the first time. In its Showroom article, Christophorus showcases details of this lightweight sports car designed for driving pleasure.
When Frenchman Louis Malavieille purchased a Porsche 356 in 1955, he was thinking of one thing only: a sports car adventure with his family. The spectacular road trip from Paris all the way to northern Scandinavia was forgotten over time, until a color photo from that summer reappeared not long ago.
While the factory team Porsche Penske Motorsport records success after success in the IMSA SportsCar Championship, customer team JDC-Miller MotorSports battles hard for every point with the third Porsche 963 in the field. A report from the 12 Hours of Sebring race.
With daring corners, luxurious villas, and a breathtaking landscape design, Magarigawa is Japan’s ultimate private racecourse. The Porsche GT Circle provided 20 drivers from nine countries with exclusive access to this work of art and embodiment of Japanese harmony.
The 1980s marked the beginning of the evolution from an analog industrial world to digital modernity, which brought greater visibility to technology and established it as a lifestyle element. This decade continues to fascinate to this day. The car evolved into a conceptual embodiment of the time. In fact, Porsche’s transaxle models were a product of this mindset.
The transaxle concept positions the engine up front and the transmission at the back, with a rigid shaft connecting them. With the 924, Porsche made the bold decision 50 years ago to strike out in a new direction – technically, economically, and culturally. The design introduced a new sports car world alongside that of the 911, supporting the company through a period of transition.
When they are in Langkawi, the Lims have a family ritual. They regularly go on drives together across the island. Their sports cars are not just vehicles to them. They are a symbol of community.
Célia Martin, Michelle Gatting, and Rahel Frey have had to fight hard to fulfill their dream of professional racing and want to inspire other women with their stories. Christophorus had the opportunity to accompany the three of them throughout the World Endurance Championship (WEC) season.
Thanks to its electric drives, the Cayenne Electric boasts both remarkable and unexpected qualities. In the run-up to the world premiere, Christophorus takes a few laps on the Porsche Experience Center course in Leipzig.
Registro Italiano E-motion is the world’s first Porsche Club for all-electric sports cars. One weekend in September, 131 participants and 73 electric vehicles set out on the club’s first-ever road trip – to Hans-Peter Porsche’s Traumwerk museum just outside of Salzburg – launching a new era of Porsche community.
The 911 Dakar was the first Porsche ever to participate in the notorious Rally dos Sertões. The Piotto Vogts even drove it all the way to the starting line and used the roof tent as a mobile hotel.
Porsche exclusively used digital testing for the all-electric Cayenne until the pre-production vehicles were available. However, the human factor remains essential: In the final test-drives, the drivers pushed the SUV to its limits – in icy cold and blistering heat.
With the world of racing experiencing a global boom, the timing for F1 The Movie couldn’t have been any better. The blockbuster with Brad Pitt in the leading role delivers outstanding authenticity. Porsche plays a key role in Joseph Kosinski’s full-throttle film – both behind and in front of the camera.
Around the turn of the twentieth century, engineer Ferdinand Porsche established a technological and entrepreneurial philosophy that is still consistently pursued to this day. The company owes its long-term success to staying true to its origins.
Flight captain, instructor, speaker: Cordula Pflaum has made it to the top – namely, to the cockpit at Lufthansa. The experienced pilot lives out her passion for powerful engines not only above the clouds, but also behind the wheel of her Macan GTS.
Star DJ David Guetta, a gigantic solar park, a brilliant laser show – and at the heart of it all a Macan Turbo and Taycan Turbo GT. Those are the ingredients of the campaign film Speed of Light. Christophorus takes a look behind the scenes.
A total of 44 days and 5,476 kilometers – a unique road trip along the 30th parallel. Porsche took on this challenge with new Cayenne and Macan models tailored to the needs of Chinese customers.
Ted Gushue is a pioneer of the digital age and Porsche enthusiast – with an affinity for Japan. For Christophorus, he travels to Tokyo as an author and meets his friend Norihiro Tacamizuma, with whom he shares a passion for sports cars. On a night drive in the 911 GT3 RS (997) and the Macan Turbo, he discovers the city with new eyes. An essay.
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